adsense

Tue
07
May
John Lister's picture

Google's New Cookie Tracking Policy Raises Eyebrows

Google is set to make it easier for users to block tracking cookies. Perhaps unsurprisingly the reported changes would also be very helpful for Google. Cookies are small files that a website saves onto a computer's hard drive via the web browser. ... When the user next returns to the site, it will check for cookies and use the information to customize the site's content or appearance. For example, if a user were to enter in their name and password on a forum website and then selected the "remember me" option, this preference would be saved using a cookie. The next time the user visits ... (view more)

Tue
23
Apr
John Lister's picture

Hugely Popular Android Apps Exposed As Scam

Six very opular Android apps have been exposed as scams to defraud advertisers. The scam also drained batteries and sucked up mobile data on the handsets. The six apps are AIO Flashlight, Omni Cleaner, RAM Master, Selfie Camera, Smart Cooler and ... Total Cleaner. All were in the official Google Play store but have been removed since their real purpose came to life. The revelation came after three security companies - Check Point, ESET and Method Media Intelligence - worked with news site Buzzfeed to investigate risky apps. They concentrated on apps which were widely used and required permissions ... (view more)

Mon
25
Feb
Dennis Faas's picture

Google Streamlines Ads On Video

Google has added one more method of advertising, as it continues to seek new sources of ad revenue. The question is whether the new technique -- AdSense for Video -- will fare any better than the previous concepts. The newly-minted AdSense for Video ... will provider advertisers a means to overlay video or text ads on a video viewer. The ads will be dynamic, rotating every 20 seconds and will be matched with the content of the video or web page being viewed. (Source: nytimes.com ) The assumption is that the rapidly growing interest in online video and Google's ownership of YouTube justifies the ... (view more)

Thu
23
Aug
Dennis Faas's picture

Google Enters the World of Television

Google is taking advertising to new levels by partnering up with popular television icons and inventors. Soon Google's AdSense network will feature online videos from Seth MacFarlane, the creator of the animated TV show "Family Guy," as well as ... Raven Symone, who stars in the show "That's So Raven." The company supporting the projects, Media Rights Capital, financed last year's Brad Pitt flick, "Babel." It sounds entertaining, but if you fear change then these ads might not impress you. What's more, if you were hoping to spend time on Google with the Griffins, think again. MacFarlane will ... (view more)

Fri
23
Dec
Dennis Faas's picture

Adsense

AdSense is an advertising program run by Google. Website owners can enroll in this program to enable text and image advertisements on their sites. These ads are administered by Google and generate revenue on a per-click basis. Google utilizes its ... search technology to serve ads based on website content, the user's geographical location, and other factors. Those wanting to advertise with Google's targeted ad system may sign up through AdWords. AdSense has become a popular method of placing advertising on a website because the ads are less intrusive than most banners, and the content of the ads ... (view more)

Fri
24
Jun
Dennis Faas's picture

Google Adsense and Infopackets

Infopackets Reader Phil C. write s: " Dear Dennis, I have been a long time subscriber to your online magazine (since early 2002) and have found your articles to be both informative and especially easy to read. And, although, I admit I don't have ... time to read all of your articles, there always seems to be an issue you've covered (more often than not) that deals with similar computing problems that I face on a day-to-day basis. For that, I am deeply gratified. I'm writing you today with regard to some of the changes you've made to the site. I like the new layout (especially the links to ... (view more)

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