Dennis Faas's picture

AMD Puts the Brakes on NASCAR

I guess AMD just felt like making a right turn for once. The chip maker recently announced it was ending its deal with NASCAR, citing new marketing strategies. Advanced Micro Devices, or AMD, is the primary competitor of Intel. Last year it acquired ... ATI Technologies, a move that led to a complete re-evaluation of company marketing tactics and, subsequently, partnerships. According to spokesman for AMD Travis Bullard, that re-evaluation left no room for Jeff, Tony, and the boys from NASCAR. "When we acquired ATI, we about doubled in size and it brought on a whole new series of products and ... (view more)

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