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NBC Forays into Online Video

Marking the network's largest venture into online video, NBC announced last Tuesday that it will offer a free ad-supported video player to web site operators that will feature content from NBC and its partners. The service was created as a joint ... venture between NBC and its affiliates and will be known as the National Broadband Company (NBBC). NBBC will pull together videos from NBC, its local stations, and from other networks for delivery of the online service. The Horror Channel, Forbes, and CNET are some of the content providers that will be providing the service. The ad revenue generated ... (view more)

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