univision

Thu
19
Nov
Dennis Faas's picture

YouTube Targets Hispanic Audience with Full-Length Shows

YouTube has struck a content deal with the largest provider of Spanish language television in the United States. The partnership with Univision could be a major breakthrough in the Latino market. As well as a self-titled channel, Univision runs ... TeleFutura and Galavision. It's best known for its broadcasting of telenovellas, a form of soap opera that air in Mexico and Venezuela. However, those won't be part of the YouTube deal because Univision only has TV broadcast rights rather than online rights to the U.S. market. (Source: wsj.com ) The content which most definitely will air includes ... (view more)

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