xbox

Tue
28
Jun
Dennis Faas's picture

Microsoft Kinect to make TV Advertising Interactive

The idea of an "interactive advertisement" has long been associated with those online sidebars that ask users to answer an obvious trivia question or "shoot" a moving target. But Microsoft is now investing in an advertising protocol that would allow ... consumers to use voice and motion controls to make investigating advertisements pitched at them a truly interactive experience. NUAds Allow Users to Interact with TV Advertisements The new medium (called NUads) allows people to interact with their televisions and activate all of the virtual components an advertiser has to offer. NUads was ... (view more)

Fri
20
May
Dennis Faas's picture

Microsoft Offers Free Xbox 360 with Win7 PC

Microsoft is gearing up to help university students get homework done while also getting their game on by offering a free Xbox 360 game console with the purchase of a $699 Windows 7 PC. It's a very good deal, indeed. In its recent announcement of ... the offer, Microsoft revealed that between May 22 and September 3, 2011, students with a .edu email address confirming their student status will be able to get an Xbox 360 if they buy a computer running Windows 7 priced at $699 or more through Microsoft.com, Dell.com, HP.com, or a number of brick and mortar retail locations like Best Buy. (Source: ... (view more)

Tue
17
May
Dennis Faas's picture

PSN Outage Leads to PS3 Sales Slide

According to recent reports, sales of the Sony PlayStation 3 (PS3) video game console slipped considerably following the hacking of the PlayStation Network (PSN) . Sources say many retailers are finding consumers trading in their PS3s for Xbox 360s, ... a console built by industry rival, Microsoft. "[With just a few] days into the month and already we have an increase of 200% in PS3s coming into the store compared to all of March," said Tom Mestdagh, a representative for Belgian video game retailer, Gameswap. "Normally we sell them really fast, but not this time." (Source: gamepro.com ) Pre- ... (view more)

Tue
01
Mar
Dennis Faas's picture

Microsoft's Kinect Helps Xbox 360 Surge in Sales

Just when it looked as though Sony's PlayStation 3 was getting ready to eclipse sales of Microsoft's Xbox 360, it appears the latter's controller-free peripheral, Kinect, has revived the flagging MS video game console. According to a recent report, ... January sales of the game system climbed 15 per cent over the same period last year. The findings come from industry analysts NPD Group, which note that about 8 million units of Kinect have now sold. In January 2011 alone Kinect helped ship 381,000 Xbox 360 units, a 15 per cent increase over January 2010. (Source: punchjump.com ) Kinect Popularity ... (view more)

Wed
12
Jan
Dennis Faas's picture

Microsoft to Redefine TV Using Full-Body Motion Control

Microsoft has announced "Avatar Kinect," a new add-on for the Xbox 360 Kinect motion-sensitive video game peripheral. It would allow voice and motion commands to take the place of the traditional remote control, in addition to several other changes ... that would re-define the ways in which we watch television. At the recent Consumer Electronics Show (CES) in Las Vegas, Microsoft CEO Steve Ballmer expressed his company's ambition to make television a more social experience. Among the most significant changes would see television viewers conversing with one another as avatars in different virtual ... (view more)

Mon
10
Jan
Dennis Faas's picture

New ARM Windows, Kinect, Win7: Microsoft Foretells 2011

Microsoft CEO Steve Ballmer's highly-anticipated address at the Consumer Electronics Show (CES) 2011 was focused on one major theme: catching up in the tablet market. But he also took time to discuss other big products entering the new year, ... Microsoft Kinect for the Xbox 360 and Windows Phone 7. There's been a lot of talk in recent months about how Windows is going to fit into a very Apple-dominated tablet universe. Since its release last spring, the iPad has completely monopolized this market, with most Windows-based contenders, such as the ExoPC , are suffering from poor design and ... (view more)

Thu
18
Nov
Dennis Faas's picture

Microsoft Kinect Peripheral Sells Over 1M Units

Microsoft's hands-free peripheral, the Kinect , has already proven a runaway hit amongst consumers. Shoppers bought up an estimated 1 million units during the product's first ten days of availability, in what proved to be a very busy week for the ... video game industry. According to a report from Microsoft released on Monday, Kinect's 1 million unit plateau puts the device on pace to beat a projected target of 5 million sales by year's end. For those who haven't been paying attention, Kinect is a video game peripheral for Microsoft's Xbox 360 video game console. It uses a camera to track a ... (view more)

Fri
22
Oct
Dennis Faas's picture

Microsoft Readies $500M Push for Motion-Sensing Peripheral

After four years of relative quiet, the video game console market is once again heating up. Nearly half a decade after Nintendo set the standard for motion-sensitive gameplay with its Nintendo Wii console, Microsoft is countering with the Kinect ... peripheral for its Xbox 360, and the Redmond-based firm is spending big, big bucks on advertising in hopes that it will be a success. Microsoft to Spend $500 Million On Kinect Advertising According to reports, Microsoft will spend an estimated $500 million on marketing alone in promoting Kinect, a system add-on for its Xbox 360 console. The peripheral ... (view more)

Mon
21
Jun
Dennis Faas's picture

Microsoft Reveals Hands-Free Gaming, Slimmer Xbox 360

Microsoft has recently released a new, slimmed down version of the Xbox 360. The new gaming console resembles the re-launched Sony Playstation 3 (PS3), coupled with motion control technology following in the footsteps of the Nintendo Wii. The new ... edition of the Xbox 360 remains at the same $299 price, but doubles the hard drive capacity to 250 GB. The device is physically smaller than the original Xbox 360 and also adds built-in wireless (Wifi) network access. Other changes are more mechanical: it's suggested that the main processor and the graphics hardware have been integrated on the same ... (view more)

Fri
28
May
Dennis Faas's picture

Microsoft Project Natal to Ship Oct 26, Rumor Suggests

Microsoft's Project Natal , which features motion-feedback gameplay similar to the Nintendo Wii and and connects directly to the Xbox 360 console, appears to be shipping October 26, 2010. That's if you believe a recent report, which also says the ... add-on will cost about $150 USD. The ship date and the price have both been suggested by UK gaming magazine, Edge. The $150 price tag actually conflicts with older reports that Microsoft might try to get the device down to around 50 UK pounds, or $72 USD. The new price isn't going to provide the "impulse buy" sensation those earlier ... (view more)

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