bing

Microsoft has launched a new advertising campaign designed to draw web searchers away from Google and towards the Redmond, Washington-based firm's own Bing search engine. Dubbed "Bing It On," the campaign gives users the ability to find out which ... search service they like better: Google or Bing. Microsoft started the campaign with the new website " bingiton.com ". The site asks visitors to enter five search terms. When they do, it presents them with the top results from both Bing and Google, side-by-side. The user is then asked to pick which results page they prefer. Microsoft Unveils Search ... (view more)

Microsoft has made significant changes to its Bing search engine, incorporating certain aspects of Facebook and Twitter to make its product a better social search platform. The company promises several improvements to the site layout, including ... features that offer users the ability to exchange ideas and share opinions. Microsoft likens this concept to bouncing ideas off a trusted friend. Facebook to Help Validate, Speed-Up Search According to the Bing community search blog, a recently conducted internal poll found that 75 per cent of respondents spend more time searching online for ... (view more)

An upcoming revamp of Microsoft's search engine Bing will allow users to pose queries on Facebook. It's the first visible partnership of its type between the two Internet companies. The new tools will come in the form of a separate sidebar. As long ... as users are signed in to Facebook (meaning they must have an account), the sidebar will be active each time a Bing search is made. Bing, Facebook Coordinate Search Results Once users have typed in their query, the sidebar will come up with a list of Facebook friends that Bing believes may be able to help out. For example, if users search on a ... (view more)

Recently, it was announced that Facebook users would see more advertising promotions in the weeks to come. One of the first companies to come aboard is Microsoft, which will have its Bing search engine page embedded on the logout page of Facebook's ... site. It's reported that after users log out of Facebook, they will be greeted with an interactive Bing advertisement complete with wallpaper and an active search box. Typing a query into the search box will open up a results page in a separate tab. "Logout advertisements" like these are said to be among the newest changes coming to Facebook. ... (view more)

For the majority of those who scour the Internet for information, Google's search engine continues to be a favorite tool. But a new report is showing that Google's success rate is slipping, even being surpassed by rivals Yahoo! and Bing. Google ... remained the most popular search engine in July, commanding 66 per cent of all searches for the month. But of those searches, only 68 per cent were deemed successful. In comparison, more than 80 per cent of searches conducted on both Yahoo! and Bing were considered successful. Link Usage Renders Search "Successful" The most obvious question coming out ... (view more)

Microsoft's online services division, which includes the Bing search engine, has lost more than $2.5 billion in the past year. But the company is continuing to fight to attract search users by adding special features for mobile users. In its press ... release covering financial performance, Microsoft proudly announces that revenue from the online services edition grew by 17 per cent in the last three months of the year, and 15 per cent over the year as a whole. Bing Revenue Still Far Below Expenses Unfortunately, what it doesn't mention in the main release, but is detailed in the full financial ... (view more)

Microsoft and Research in Motion (RIM) have announced a partnership that will see the Redmond-based firm's Bing search engine used on the BlackBerry. It's a surprise move that some are speculating might indicate an even deeper relationship in the ... future between the two tech giants. The Bing announcement was made at the recent BlackBerry World trade show, when RIM co-CEO Mike Lazaridis shocked the crowd by introducing Microsoft CEO Steve Ballmer. Together, the two revealed that Bing will soon be found on both the BlackBerry (and its various iterations) and the newly-released RIM PlayBook ... (view more)

Microsoft is in some hot water after one of their latest Twitter posts was misconstrued as a ploy to use the horrific natural disasters in Japan to promote the Bing search engine. Since the now-upgraded 9.0 magnitude earthquake struck last week, the ... media has reported hundreds of people killed, and thousands more missing. A subsequent tsunami, which slammed parts of northeastern Japan, has sent the death toll skyrocketing still higher. In the aftermath of such devastation, Microsoft sent out the following tweet early Saturday morning: "How can you #SupportJapan -- http://binged.it/fEh7iT ? ... (view more)

Reports suggest that Microsoft is planning to invest a vast amount of their resources in helping to make the Bing search engine a more "personalized experience" for its users. The new direction is further proof that Microsoft is serious in ... challenging Google's stranglehold on the search engine market. Memory Recollection and Geographic Location The "personalized experience" is centered around two concepts: memory recollection and geographic location. The memory recollection feature benefits those that search for similar results on multiple occasions. If an individual types in "car dealerships ... (view more)

Microsoft has refused to do future business with a company responsible for changing users' default web browser search without permission. The firm appears to have been one of the most prolific advertisers on Facebook. The company in question runs a ... website called make-my-baby.com, which includes a tool allowing users to simulate dressing a virtual baby. To use the tool, users had to install a plug-in for their browser. Unless users visited a link to a set of terms and conditions and read through the fine print, they wouldn't have been aware that the installation process also switched their ... (view more)