internet advertising

Thu
03
Jan
Dennis Faas's picture

Google Merger to Usurp Control of Internet Ad Market Worldwide

Google is well positioned to expand its dominance of the Internet advertising space -- if -- it can pull off a triple play in the market. In baseball, a triple play is almost unheard of: it requires one team to get three outs in a single, continuous ... play. But it does happen. The most recent was this last September when the Philadelphia Phillies made a triple play while playing the Colorado Rockies. Now Google may be on its way to the first Internet advertising "triple play." Google's first play, of course, was unseating Yahoo! as the search-engine-of-choice. From Google's launch in 1998, it ... (view more)

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