market research

John Lister's picture

Would You Let Facebook Pay to Snoop on You?

Facebook is launching an app that tracks what apps users use on their devices. In return, compensation will be provided. Facebook says only users over 18 years of age can take part in the 'research'. The app is named "Study" and is openly billed as ... being a "market research tool" for Facebook. It's designed for Facebook to learn more about its users, which the company says will help improve its services. Study will collect and transmit details of what apps are on the user's phones, how much time they spend using those apps, and - in some cases - what specific featured they ... (view more)

Subscribe to RSS - market research