John Lister's picture

Facebook Tightens Political Ad Rules, But is it Enough?

Facebook is taking new steps to prevent misleading political ads following the Cambridge Analytica scandal , which had millions of Facebook profiles harvested and used without consent for political advertising purposes. It says it's tightening the ... rules on buyers, which must now not only prove their identity, but also the organization they are associated with. Since 2018, anyone paying for an advertisement on Facebook relating to elections, politics or social issues has had to prove their identity to Facebook. They also have to include a disclaimer in the ad marked "Paid for by...", which is ... (view more)

John Lister's picture

Facebook to Reveal Details of Advertisers, Ads Used on Site

Facebook says it will be more transparent about who is running ads on its site. It's also introducing tighter controls on election-related ads. The transparency changes follow questions about the influence of political advertising, particularly when ... it was unclear who had actually bought and placed the ads. However, Facebook says it will apply to changes to ads of all kind. (Source: fb.com ) Changes Set For 2018 Campaigns The changes will mean that any paid ad on Facebook must be linked to a Page, which is the business or organization equivalent to a personal account on the site. When the ... (view more)

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