tripadvisor

Major websites are joining together to fight fake online reviews. The "global Coalition for Trusted Reviews" will share information and best practices to "stop fake reviews at the source." The partnership follows a conference last year that included ... business, government and academic experts. The idea now is for businesses to work together rather than rely on legislation. The BBC cites a recent report suggesting 15 percent of reviews of common consumer products are likely fake. It also notes that both the United States and United Kingdom are considering laws targeting fake reviews. However, ... (view more)