political targeting

Dennis Faas's picture

Microsoft, Yahoo Give User Data to Politicians

According to a new report, Microsoft and Yahoo have been handing over the names, zip codes, and other personal information of their clients to both major U.S. political parties. Worse yet, those targeted have no idea that they are the victims of a ... political ploy. Seeing targeted advertisements is nothing new to those who frequent the Internet. In the milliseconds that it takes for a page to load, advertisers can identify a user visiting a site and display ads based on what they know about a user. For example, someone checking the Euro Cup scores on the ESPN website might see an advertisement ... (view more)

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