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Fri
23
May
Brandon Dimmel's picture

Facebook Users Can Expect 'Privacy Checkup' Soon

Facebook wants its users to carry out regular 'privacy checkups' in hopes of winning back trust. The privacy checkup features allows users to choose how much of their personal information is visible to the general public, including photographs, ... email addresses, and smartphone numbers. According to The New York Times, Facebook's new privacy checkup is a response to user and investor concerns that the social networking site's privacy settings are too complicated , making it difficult for many users to protect their personal data. Privacy Checkup to Include Walkthrough of New App ... (view more)

Wed
23
Apr
John Lister's picture

Microsoft Promotes Ad-Free Bing, But With a Price

Microsoft is targeting school pupils with a special ad-free version of the Bing search engine . It says testing shows the software improves classroom performance, though critics suggest Microsoft's motives are far from charitable. The special ... edition of the search engine is called Bing in the Classroom. Microsoft initially tested it in five school districts last year and is now making it available nationwide. It will be available to all K-12 schools (meaning primary and secondary education) in the United States. According to Microsoft estimates, students using school computers see a total ... (view more)

Fri
07
Mar
John Lister's picture

Facebook Changes Gun Sales Policy

Facebook is introducing new rules governing the way its users can offer to sell guns online its website. While it's not banning such posts altogether, Facebook is taking steps to ensure its users are complying with the law. According to Facebook ... policy chief Monika Bickert, the subject of gun sales means the site faces "a difficult challenge balancing individuals' desire to express themselves on our services, and recognizing that this speech may have consequences elsewhere." (Source: fb.com ) Facebook already has several policies on the sale of goods, which don't always ... (view more)

Tue
10
Dec
Dennis Faas's picture

Microsoft Wages War Against 'ZeroAccess' Scammers

Microsoft says it has significantly disrupted, though perhaps not destroyed, a major network of infected computers (also known as a 'botnet'). It's estimated those behind the scheme have generated $2.7 million a month in revenue. The ZeroAccess ... botnet is thought to involve more than two million computers infected with a kind of malware that allows cybercriminals to remotely control these systems. Rather than try to steal personal data from the computers, the operators used this control to run a major advertising scam. In effect, the operators set up websites to sell pay-per-click advertising ... (view more)

Tue
06
Aug
Dennis Faas's picture

Video Advertisements Coming to Facebook

Facebook is reportedly planning to present users with television-style advertisements. However, marketing types be warned: advertising on the social networking site won't be cheap, with prices for each ad spot exceeding $2 million. Rumors of the ... video advertisements began circulating earlier this year. Now, it's been revealed the company has cemented plans to launch TV-style advertising in the coming months. According to reports, there were delays in finalizing plans because the firm wants to make sure the ads aren't too disruptive or intrusive. Video Ads Aimed At Mass Market Audience ... (view more)

Thu
11
Jul
Dennis Faas's picture

Google Manipulating AdBlock Plus, Report Suggests

A new report finds that one of the web's most popular ad-blocking browser extensions, AdBlock Plus, has allowed some advertisers to pay money in order to circumvent the software's blocking feature. If you're not familiar with it, AdBlock Plus is one ... of the Internet's leading ad blocking programs. It's available for several different web browsers, including Mozilla's Firefox, Google's Chrome, and Opera. Previously, Mozilla has said that AdBlock Plus is both its most-used and most-downloaded browser extension. Not All Advertisers Treated Equally Once installed, the open source program ... (view more)

Thu
27
Jun
Dennis Faas's picture

FTC to Search Engines: Stop Disguising Ads

The Federal Trade Commission (FTC) is warning two dozen leading search engines -- including Bing, Google, and Yahoo -- that they must do more to show the difference between paid advertising and "natural" search results. The FTC warned that blurring ... the lines between the two could be classed as an unlawful and deceptive practice. The warning comes in a formal letter detailing updates to guidelines first published in 2002. The letter says that since that time, search engines are doing a worse job of distinguishing paid ads and that there has been "a decline in compliance with the letter's ... (view more)

Thu
20
Jun
Dennis Faas's picture

Officials Want Google to Block Drug, Piracy Sites

Google has been accused of not doing enough to stop a) illegal pharmacy sales, and b) Internet piracy. Mississippi's attorney general says he plans to demand Google hand over confidential documents to see if the firm has breached any laws. The ... complaints come from Ken Cuccinellli, Jim Hood and David Louie, the attorneys general of Virginia, Mississippi, and Hawaii. Together, they're alleging that Google is guilty of "assisting in the sale of prescription drugs without a prescription and intentionally ignoring reports of rogue pirate sites selling stolen music, movies, software and video games ... (view more)

Fri
19
Apr
Dennis Faas's picture

Twitter Advertising Becoming Much More Aggressive

Twitter has announced it will run personalised advertisements based on what an individual user is writing about. It's an attractive proposition for advertisers but may come across as creepy to users of the social media service. Most Twitter ads are ... based on the people a user follows and the types of messages that users retweet (or share with other users). (Source; pcworld.com ) The new advertising model will go beyond that and incorporate technologies from two popular ad-funded web giants. Like Facebook, Twitter ads can now be targeted to people of a particular gender, living in a particular ... (view more)

Thu
14
Mar
Dennis Faas's picture

FTC Cracks Down on Facebook, Twitter Ads

The Federal Trade Commission (FTC) has revised its rules about online advertising to better account for new trends in social media. The FTC warns that the short format of ads on Facebook and Twitter is no excuse for misleading customers. The warning ... comes in a document called ".Com Disclosures: How to Make Effective Disclosures in Digital Advertising." It's an update to an original set of guidelines called "Dot Com Disclosures," which was published in 2000. This is the first time the rules have been updated, even though the Internet has changed dramatically since that time. The key to the ... (view more)

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